Working on the AMC Stubs business was a great experience for me. In addition to the signage and digital projects, I worked on some in-theatre commercials that ran after the lights came down. The commercials showed the emotional connection a person has to a ticket stub through heartfelt copy, excellent voice-overs (like the one in the spot above by the venerable Bill Cobbs) and an awesome paper-based, pop-up visual style.
The end result turned out great and I always got a thrill seeing these on the big screen.
Here are a couple other spots we did in the same style:
Art Director: John Jurik
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